Spring Portals

An easy-to-use consumer-facing website.

Spring allows local real estate markets to compete on a national level. Consumers want an excellent user experience centered on accurate and timely information. A Spring portal delivers exactly that while offering amazing broker/agent tools behind the scenes. Pros can monitor listing traffic, run analytics and instantly provide the A+ service and expertise their buyers and sellers expect, all in a built-for-mobile experience.


Measuring ROI is hard sometimes but not with Spring. The value of a lead on a real estate portal has been estimated to be worth about $27 in a study done in Houston and some others. If you multiply the number of leads each month by $27 and factor against the cost of Spring you get a percentage, a ratio of value to cost. In one market, in the month of November 2016, Spring returned an ROI of 298%. That is very high ROI for any product or service.


  • Branded for Your Organization
  • Search Engine Optimized
  • Device Agnostic
  • Property Search for all RESO classes
  • Map Search featuring FEMA overlays plus streets, terrain, satellite
  • Save/Recall Searches
  • Automated Collections for Sharing
  • Buyer/Seller Lead Capture
  • Office-by-Office Broker-Centric Lead Management System
  • Lead Opt-Out with referral to the Broker’s Third-Party Lead Vendor (Boomtown, etc)
  • Built-in IDX and VOW Capabilities when Consumers connect to a member
  • Member Roster and Search with Addressable Agent and Company Profile Pages
  • Hyperlocal info from :OnBoard Infomatics, HowLoud, Walkscore, Forecast.io and more
  • Image Tagging of photos to enable Browsing by Room Type (show only kitchens, etc)
  • Ad Network Integrations with Google Network support, Header Bidding, and Retargeting
  • Embedded Google Analytics Support and Reporting
  • Patented RETS Import engine, combine multiple MLSs into a seamless user experience

And coming in 2018 for Spring sites using FBS/FlexMLS:

  • All Standard Features of Spring listed above PLUS
  • Live Searches, No Synchronization Delay
  • FlexMLS Contacts are Visible and Manageable in Spring
  • Saved Searches in FlexMLS are Visible and Manageable in Spring
  • Consumer Inquiries from Spring Write Directly to the Contact Manager in FlexMLS
  • Coming in Q2, a new Broker and Agent branded Spring Portal sites with all Spring Standard Features

Spring Deployments




  • ForgottenCoastMLS.com – REALTOR Assoc of Franklin & Gulf Counties
  • Realtyweb.net – Northeast Florida Multiple Listing Service (Coming in 2018)



  • MLSBox.com – Greater Baton Rouge Association of REALTORS


New Hampshire & Vermont

  • NEREN.com – New England Real Estate Network

New York

North Carolina



  • MyCAAR.com – Charlottesville Area Association of REALTORS
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