This morning at 10:40am CST a beautifully wrapped package appeared on the doorstep of the Greater Chattanooga Association of REALTORS®. Spring has been delivered. Starting today, the brokers and agents in the greater Chattanooga market have a serious toolbox in
Category Archives Sales and Marketing
Brand Overhaul? Consider Sub-Domains
Seemingly, everyone is talking about establishing and building a brand in the real estate industry these days. If not in those specific terms, then it’s related to your value proposition, niche’ in the market, or your short-term and long-term strategic
The Consumer Voice
If you’re working for real estate professionals who are trying to earn back the trust of the consumer, you’d better be aware of what the consumer is thinking.
Back from Orlando with Spring and a Roadmap
As we all get back to town from the big NAR event in Orlando there is much to do. First we have to rest our feet from walking the 72 miles (+/-) from Rosen North to Rosen South, from the
T-Minus 10 Days and Counting
Eighteen months ago we promised our customers a viable replacement candidate for their LIST-IT systems. A new MLS they could start using this fall, to be released at the 2012 NAR Expo in Orlando. That is next week and we are eager to show everyone what we’ve accomplished.
Kayla – the newest Solid Earthling
When you only have 20 employees an most have been with the company for over a decade, a new addition is quite an event. That’s why I’m very pleased to announce that Solid Earth has rescued another worthy person from the drudgery of employment outside our walls.
LIST-IT to Spring, a Technology Roadmap
We’re thrilled to be able to offer you your first glimpse of Spring and push the ball further down the field. We couldn’t do it without you.
Solid Earth Summit 2012: Charleston
Charleston feels like a second home to me and I’m a big fan. Fan enough to allow my two daughters to both come here to attend college. It’s also been Solid Earth’s second largest customer since about 2002, when one
Facebook: The RE Professional’s moth or flame?
Facebook is great. Admittedly, I’m there a lot. I have a busy life and I love people, so FB allows me to keep in touch with the people I love despite my schedule. And I’m eager to see what FB
Downstream IDX
You know by now that I simply cannot write a straight-up corporate marketing piece. A blog after all, is a concept born out of the term “weblog”, which by definition is an online diary of sorts. The blog, once innocent,