Brand Overhaul? Consider Sub-Domains

Seemingly, everyone is talking about establishing and building a brand in the real estate industry these days. If not in those specific terms, then it’s related to your value proposition, niche’ in the market, or your short-term and long-term strategic

Solid Earth Shares $80k+ With Customers

In 2012, Solid Earth offered our MLS customers more than one opportunity to bring in some (keyword alert!) non-dues revenue. Those opportunities totaled more than $80,000 for the 7 MLS customers that chose to participate. Why, you might ask, are only 7 of our 23 MLSs taking advantage of these opportunities? Excellent question!

LIST-IT User Satisfaction Survey 2012

Back in March we distributed a 25 question member satisfaction survey to all active Broker Owners, Office Managers, Realtors, Assistants, and Appraisers from 24 of our 25 current client organizations. We offered surveys to 42,587 individual users via email and

Interview with Sherri Dodsworth

Interview #4 finds us in Apalachicola, Florida with Sherri Dodsworth. A pound of Kaffeeklatsch coffee is gulf coast bound carrying a big ‘Thanks!’ from Solid Earth.   1) What’s your opinion on the health of the market in Apalachicola? I work

Tour de List It Customers: Part II

Next up – Apalachicola (aka: Franklin and Gulf Counties) on the lovely Florida Gulf Coast. Ahhh, rough life I have. Gloria (and her sweet office kitty, Holly) welcomed me with open arms (and paws) introducing me to the Board of

Go Away Irene

While we understand that that’s highly unlikely, Solid Earth does want to let our customers in the storm’s path know we’re thinking about you. When Katrina hit the Gulf Coast, we were happy to help out our neighboring customers in

Tour de List-It Customers: Part I

As we discussed at the Summit this year, Bill and I are dividing and conquering…reaching out to our customers individually as your personal ‘account representative’. And so it begins…the first leg of my ‘Tour de List-It customers’ included the Tuscaloosa,

Interview with Chris Lee

And the tradition continues…Chris Lee, of Realty South in Tuscaloosa, gives us his take on the Tuscaloosa real estate market, MLS technology and more! Special thanks and a bag of Kaffeeklatsch coffee go out to Chris.     1) What’s

Agile Inspiration

It’s been 2 full weeks since Solid Earth’s Summit 2011. The momentum continues to pick up speed on this end which got us thinking…what about you?! How’s your momentum coming off of the Summit meetings? Check out a short video of just